Jo is here to bring excellence to our business and people to build the best marketing solutions for our clients. As previous MD of Freeda Media and Mindshare UK, Jo is well-versed in the core challenges of growth. Jo loves spending time with her boys, running, yoga and believes in the power of nourishing mind and body with great food. and US-based PPC leaders Hanapin and expanding our office footprint across Austin, Bloomington, London, Los Angeles, New York and Seattle. In 2021, we grew our list of services and global coverage further with the addition of CRO experts User Conversion, Amazon experts Molzi, Canadian programmatic agency MediaNet, and mobile ad creative studio Consumer Acquisition. We also opened our first APAC office in Singapore and first LATAM office in Brazil. Our ambition is to be the best and biggest digital-first media agency in the world within twenty years – built around clients who want transparent partnerships, specialist expertise, and market-leading growth. Testing is in our DNA. We run millions of experiments to deliver remarkable marketing ROI. We call it the Brainlabs Effect™. Every test starts with audience-centric planning and a robust data strategy. Next we make magic happen through digital execution: paid search, SEO, paid social, programmatic, marketplace, creative & CRO. Our data science team then turns the insights into predictions for the next winning experiment. All of this is powered by our proprietary tech platform, Cortex, and most importantly, the top talent in the whole wide world. www. ceotodaymagazine . com CEO Today Un i t ed Ki ngdom Awa rds 202 2 About Jo Our ambition is to be the best and biggest digital-first media agency in the world within twenty years. 29
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