CEO Today United Kingdom Awards

119 www.ceotodaymagazine.com CEO Today United Kingdom Awards 2018 TELECOMMUNICATIONS AVI TOOBA CEO of Mobile Tornado FIRM PROFILE Mobile Tornado is a leading provider of Push to Talk (PTT) solutions for Tier1 Mobile Operators and Solution Providers specializing in rendering of Instant Communications services for mobile devices, with a focus on Workforce Management. The Company’s range of solutions comprising of Instant Talk, Instant Locate, Instant Alert & Instant Message are geared towards improving the productivity and performance of businesses by enabling organizations and workers to connect one-to-one or one-to-many at the touch of a button. Mobile Tornado’s patented Internet Protocol Radio Service (IPRS™) technology has been successfully deployed on many mobile networks around the world. The suite of IP-based services provide instantaneous, ‘always-on’, bandwidth-efficient communication across a wide range of mobile networks and devices, including LTE / 4G, the services also work on Wi-Fi. Both technical and cost performance are superior to many competing services and technologies, with proven success in the current marketplace. By equipping their workforce with conventional mobile handsets and Mobile Tornado’s Instant Communication services, organizations can communicate with one or many employees simultaneously, monitor employee’s location, and immediately be alerted of major issues – an ideal solution for lone workers. The Company is headquartered in Harrogate, UK with R&D facilities in the UK, Israel, India and Ukraine. ABOUT AVI TOOBA Mr. Avi Tooba is Mobile Tornado’s Chief Executive Officer. As a world expert, specializing in Mission Critical Communications Systems in the telecom industry for the last 30 years, he has held several executive management positions at companies such as Motorola Solutions where he also served as Head of Motorola Solutions R&D center in Israel. Mr. Tooba holds a Bachelor degree in Electrical and Electronics Engineering from Purdue University, USA and a Master’s degree in Electrical and Electronics from the University of British Columbia, Canada.